Highly Praise is where trend meets confidence — a destination for the girl who dresses like every day is her main character moment.

Founded and led by Antoinette Mauro, a female entrepreneur who built Highly Praise from a spare bedroom into a growing fashion retailer. The brand’s name carries a special meaning as the name Antoinette translates to “highly praiseworthy,” which inspired the name Highly Praise.

What started as a small dream has grown into a fast-rising fashion destination—partnered with over 30 name-brand vendors in just two years and still expanding. Every collection is hand-curated with one purpose: to give you that effortless, trend-driven look that turns heads and makes people ask, “Where did you get that?”

From streetwear to statement looks, Highly Praise celebrates the It-girls, the risk-takers, the ones who don’t wait for approval - they earn praise.